How personal information is collected, used, and protected across this site.
Last updated: June 2026Information reaches LillyPrimes in a few natural ways when this website is visited or a funding request is started. Some of it is provided directly, such as name, email address, phone number, and account password when a form is submitted. Business details arrive during a funding request, including the nature of the business, its revenue picture, and the purpose of the requested capital. A small amount is gathered automatically, such as browser type, device information, pages viewed, and general region.
Collected information supports the funding services offered through this site. That includes reviewing requests, preparing offers, responding to messages, maintaining accounts, and improving how the website works. Information also helps keep the service safe, including verifying identity, preventing fraud, and meeting legal obligations that apply to business financing.
Service messages related to an active funding inquiry, such as application progress, document reminders, and next-step guidance, are sent when consent is given during signup. Marketing messages about funding programs and offers are sent only with separate consent. Consent can be withdrawn at any time. Replying STOP to any text message ends SMS communications, and replying HELP provides assistance. Message and data rates may apply, and message frequency may vary.
Information is shared only where needed to deliver the service. That can include funding partners who evaluate requests, service providers who support the website and communications, and authorities where the law requires it. Every party that receives information is expected to protect it and use it only for the purpose it was shared.
This website uses cookies and similar tools to remember preferences, keep sessions working, and understand how visitors move through the pages. Most browsers allow cookies to be limited or blocked through their settings, though some features may not work as smoothly without them.
Reasonable administrative, technical, and physical safeguards protect the information handled through this site. No method of transmission or storage is completely secure, but access is limited to what is necessary and protections are reviewed on an ongoing basis. Information is kept only as long as it serves the purpose it was collected for, including any period required by law or needed to resolve disputes. When it is no longer needed, it is deleted or made anonymous.
Depending on where you live, you may have the right to access the personal information held about you, correct it, ask for it to be deleted, or limit how it is used. Requests can be made through the contact page and receive a response within a reasonable time.
This website serves business owners and is not directed to children. No personal information is knowingly collected from anyone under the age of eighteen. If such information appears to have been collected, it will be removed promptly once identified. Pages on this site may also link to websites operated by others. This policy covers only this website, so reviewing the privacy practices of any linked site before sharing information there is a good habit.
This policy may change as the service or the law evolves. The version posted on this page is always the current one, and the date at the top shows when it was last revised. Meaningful changes will be reflected here before they take effect.
Questions about this policy or about personal information can be raised through the contact page, by phone at +1 (586) 355-4534, or by mail at 33850 Armada Ridge Rd Richmond MI 48062.